After the 2018 mid-term elections proved to be rather disappointing for the state of Ohio, I toyed with the idea of running for public office. It’s still not something I’ve ruled out, but the emotions it all stirred up got me thinking about campaign-oriented technology.
I started thinking about what tools might benefit a younger, progressive candidate and I realized that social media can be a tremendous asset or a tremendous liability.
People my age (early 30s) are the first ones to really enter adulthood in the age of social media; I joined Facebook when it was first rolling out to select Universities, and had been blogging and on MySpace throughout high school.
Unfortunately, when you put yourself into the public eye, you must expect some level of scrutiny. Old Tweets posts will be dug up, tagged photos will be scrutinized, and Facebook posts from your 21st birthday will be surfaced. If you’re not doing this research ahead of time, you can be damn sure your opposition will.